Precision Targeting Reaches Buyers Who Can Make a Difference. Targeting Smart's digital tools connect you with potential buyers who matter most, turning them into passionate customers.

• Laser-Focused Targeting: We don't waste resources on scattershot tactics. Our in-depth consumers database lets you target specific demographics, psychographics, and geographic areas, ensuring your message resonates with the buyers who matter most.

  Targeting Smart also has the largest vehicle database in the U.S enabling (160+ Million records) you to reach prospective buyer based on the vehicle they currently own (Name, Address, VIN, Make, Model, Year, etc.)

• Pinpoint Retargeting: Keep your business top-of-mind with pinpoint remarketing strategies. Reconnect with potential buyers who have already shown interest, driving them to take action.

• Location-Based Engagement: Don't miss a chance to connect! Geofencing allows you to target buyers near events, competitor sites, or even their own neighborhoods. Deliver relevant messages at the perfect time and place to maximize impact.

• Hyper-Targeted Follow-Up: For an extra punch, combine geofencing with pinpoint remarketing. Reach potential buyers who have been exposed to your establishment in specific locations and re-engage them with personalized messages, creating a powerful one-two punch. Great for marketing to potential buyers visiting your competition.

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Engage Potential Buyers Across Channels: Our suite of tools utilizes a variety of engaging formats to reach people where every they are. Leverage banner ads, pre-roll video, and internet radio to deliver your message and maximize impact.

With Targeting Smart, your digital-driven ad campaign message reaches the right people, right when they're most receptive.

Each ad campaign is different requiring a unique deployment of our digital tools that will generate the best results for your establishment.

PICTURE THIS: A customer at your competitor's dealership, is ready to buy their dream car. But before they sign the papers, they pull out their phone for a final price check. Here's your chance to shine!

Did you know 67% of car shoppers use their smartphones in dealerships to compare deals? With geofence technology, your dealership can target these savvy shoppers with targeted offers the moment they enter your competitor's showroom.

Instead of undercutting, how about we outshine? Let your website automatically showcase your best deals and service, reminding them why you're the perfect choice.

Location-based marketing (Geofencing) enables businesses to reach consumers based on their physical location with online digital advertising campaigns. To learn more about Geofencing - click here.

While digital display ads and geofencing are powerhouses in a dealership's marketing toolbox, they excel in different areas.

Digital Display Advertising. - We'll collaborate with you to create a profile of your likely buyers based on their demographics, interests, and online behavior. We then match those attributes against our vehicle database to create a targeted subset from the total population.
 
Once your ad campaign has been approved and implemented, your digital ads will ONLY be seen by those matched consumers on websites they visit. This ensures that your ads are seen by people who are actually interested in what you have to offer, which can lead to increased brand awareness, website traffic, and sales.

Geofenced Digital Display Advertising - Geofencing is a technology that allows businesses to create virtual boundaries around physical locations.

Digital display advertising can also be used to target potential customers who are in the market for a new or used car. By targeting ads to people who have recently visited automotive websites or who have searched for car-related terms online, dealerships can ensure that their ads are seen by people who are actually interested in buying a car.

Together, geofencing and digital display advertising can be a powerful tool for automotive dealerships to reach their target audience and drive sales. 

Here are some of the benefits of using geofenced digital display advertising for automotive dealerships:

• Increased brand awareness: Geofenced ads can help to increase brand awareness by reaching people who are already in the market for a new or used vehicle. 

• Increased website traffic: When people see geofenced ads, they may be more likely to visit the dealership's website to learn more about their inventory and services. 

• Increased sales: Geofenced ads can help to increase sales by targeting people who are already interested in buying a new or used car. 

If you are an automotive dealership, geofencing can be a very effective way to reach your target audience and drive sales. Geofencing also works well for Used Car Lots, Parts Stores, Vehicle Service Centers, and Trade Shows.

Targeting Smart puts you in the driver's seat of automotive advertising. We've built the nation's most extensive database of automobile owners (160+ Million), packed with valuable details:

• Precise Targeting: Reach car owners based on specific demographics, vehicle make, model, year, and even VIN.

• Unmatched Granularity: Go beyond basic targeting. Pinpoint your ideal customer, whether they drive a luxury SUV or a fuel-efficient hybrid.

• Data-Driven Decisions: Leverage rich data insights to craft hyper-targeted campaigns that resonate with your audience.

Stop advertising to everyone. Speak directly to the drivers you want to reach. Unlock the power of Targeting Smart's automotive audience data.